Founder Bryan Pease, with over 20 years in the hospitality
industry was president of the largest non-taxi transportation
fleet in Southwest Florida. This company focused exclusively
on the group transportation and hotel guest needs of Fortune
500 companies holding their meetings in this high-brow affluent
community. The impact of September 11 severely impacted the
hospitality industry in Naples and it was Pease's feeling that
it would take several years for the business to reach pre-September
11 sales numbers. He recommended that because a substantial
amount of gain had been received by him and his two partners
that they each decide to go in different directions and have
an organized closure of the
company. In the process of selling
the vehicles, Pease was not happy with the price offered
for one of his motorcoaches and so he went on E-bay to see
if he was out of line. There, he saw a school bus painted
like NASCAR driver Jeff Gordon’s car. Pease commented
to his then 13 year old son, "Maybe we should enjoy the fruit
of my labor and tour the NASCAR summer circuit by painting
the bus like a stock car." After further consideration,
he determined the age of the bus would not make it conducive
to travel long distances. His son commented, “What
about a limo.” Thus the concept of a race-themed limousine
was born, which was then trademarked and patented.
Where Seeking Locations
Nationwide.
Outside the U.S.: By request
Exclusive territories.
Investment
Total Investment:
$37,500-$137,500
Franchise Fee:
$22,500-$77,500
Royalties:
First year royalties waived. Year two royalties are a flat monthly amount based on the number of Racing Limos operated, starting at
$291 per month.
Type of Financing Available
Franchise Fee:
Yes, third party
Start-Up Costs:
Yes, third party
Vehicle:
Yes, third party
Business School and Marketing Support
Training
Comprehensive course
Extensive operations manual
Personal visits
Telephone visits
Annual conference (3 days)
Networking opportunities
Website support area including message board,
franchisee news, local website administration and an extensive on-line
library
